Top apps

Laurel works with the most popular Shopify apps, so you can add functionality to your store without running into conflicts. This page lists the apps merchants install most often, what each one does, and where to get it.

Every app below is a third-party app: you install it from the Shopify App Store, it has its own pricing, and its own developer provides the support.

None of these apps is required to run Laurel. Consider one only when your store needs a job the theme does not cover on its own: sending marketing campaigns, collecting reviews, selling subscriptions, or building pages outside the theme's sections.

Find an app by what you need

Pick the row that matches the job you want done, then jump to the app.

What you want to do	Apps on this page
Send marketing emails and SMS	Klaviyo
Collect and display product reviews	Judge.me · Yotpo
Build landing pages without code	PageFly
Raise average order value with upsells	ReConvert
Sell subscriptions and recurring orders	Recharge · Appstle Subscriptions
Offer custom product options	SC Product Options
Improve on-site search and filtering	Shopify Search & Discovery · Algolia AI Search & Discovery
Sell print-on-demand products	Printful

Before you install anything, open the App Store listing and check the pricing, the permissions the app asks for, and the recent reviews. Install one app at a time so you can see what each one changes on your storefront.

1. Klaviyo

Use it for: email and SMS marketing

Klaviyo uses your Shopify data to send marketing emails, SMS, and automated flows such as welcome, abandoned cart, back in stock, and price drop. It reports the revenue produced by each campaign, flow, and segment.

👉 Klaviyo on Shopify App Store

2. Judge.me

Use it for: product reviews

Judge.me sends automatic review requests after an order is fulfilled or delivered and collects reviews with photos and videos. You can display star ratings, review widgets, and carousels on your storefront, and it supports 38 languages. This app also appears in Recommended Apps .

👉 Judge.me on Shopify App Store

3. Yotpo

Use it for: product reviews

Yotpo collects product and site reviews through email and SMS requests, then shows them in customizable widgets such as carousels and AI summaries. Ratings can also be published to Google Seller Ratings and synced with other platforms.

👉 Yotpo on Shopify App Store

4. PageFly

Use it for: building pages without code

PageFly is a drag-and-drop page builder for landing pages and other store pages, with 120+ ready-made templates. It also includes A/B testing so you can compare two versions of a page.

👉 PageFly on Shopify App Store

5. ReConvert

Use it for: upsell and cross-sell

ReConvert adds upsell and cross-sell offers to the cart, the checkout (Shopify Plus), and the thank-you page so shoppers can add more to an order. Offers can be segmented and A/B tested.

👉 ReConvert on Shopify App Store

6. Recharge

Use it for: subscriptions

Recharge runs subscriptions and recurring orders, including a no-code customer portal, product bundles, and tiered discounts. It also reports subscription performance and includes tools for reducing cancellations.

👉 Recharge on Shopify App Store

7. SC Product Options

Use it for: custom product options

SC Product Options lets shoppers customize a product with options beyond standard Shopify variants: color swatches, text boxes, file uploads, and conditional fields. It is useful for personalized or made-to-order products.

👉 SC Product Options on Shopify App Store

8. Shopify Search & Discovery

Use it for: on-site search and filtering

This is Shopify's own app for customizing storefront search and filters: you can add synonyms, boost specific products in results, and set related and complementary products, so shoppers land on the right product instead of an empty results page. It also reports what shoppers search for. This app also appears in Recommended Apps .

👉 Search & Discovery on Shopify App Store

9. Appstle Subscriptions

Use it for: subscriptions

Appstle Subscriptions sets up recurring orders and subscription boxes, including build-a-box, free trials, tiered discounts, and a customer portal where subscribers manage their own orders.

👉 Appstle on Shopify App Store

10. Printful

Use it for: print-on-demand products

Printful is a print-on-demand supplier: you upload a design, and Printful prints, packs, and ships the product to your customer after each order. It covers apparel, wall art, and other custom goods, with optional branded packaging.

👉 Printful on Shopify App Store

11. Algolia AI Search & Discovery

Use it for: on-site search and filtering

Algolia interprets what a shopper is looking for, including long or complex queries, which reduces "no results" pages without you writing synonyms by hand. It also includes merchandising tools for curating and personalizing results.

👉 Algolia AI Search & Discovery on Shopify App Store

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